It’s Ladies Night at Meadowhall tonight and joining them for a fashion launch is ex-TOWIE star Amy Childs, writes Graham Walker.
The former reality telelvision star - who also came fourth in 2011’s Celebrity Big Brother - has turned business woman.
She is showcasing her first summer fashion collection at the shopping centre tonight (Thursday, May 29, 2014).
Bringing Essex appeal to the women of Yorkshire, high street clothing chain Dorothy Perkins will be stocking the Amy Childs Collection in just 10 UK stores, including Meadowhall.
To celebrate the launch, Amy, who shot to fame on hit ITV2 show The Only Way Is Essex, will be joining the ladies of the region for an extra special shopping evening in-centre.
This exclusive night out will run from 6pm – 9pm, offering women shoppers an evening packed full of fashion, food, fun and first-class entertainment, plus competitions and special appearances from Capital FM presenter JoJo and also TOWIE’s Ferne McCann, alongside fashionista Amy.
She said: “I’m so excited to be launching my collection at Dorothy Perkins and unveiling my designs to the shoppers of Meadowhall at their Ladies’ Night event.
“With the party and wedding season coming up, everyone deserves to look gorgeous and feel sexy this summer, and I can’t wait for my dresses, jumpsuits and playsuits to be available to every girl shopping for that special occasion.”
Throughout Ladies Night, the Centre will also be offering an array of discounts, offers and competitions with prizes up for grabs, including as brand new pairs of shoes.
There will be personal shopper experiences, make-up master classes, pampering stations, live music, first-class food and drink and much, much more.
Meadowhall Events Manager, Alex Caley said: “We are delighted that TV star and fashion icon Amy Childs will be showcasing her latest clothing collection at our Ladies’ Night on May 29.
“The return of Ladies’ Night at Meadowhall promises to be a fabulous evening of entertainment, so make sure the date is your diary and you have registered because this is one night out not to be missed!
“We have worked really hard to ensure a line-up the ladies will love with entertainers and musicians - not to mention a host of celebrities, offers, discounts and competitions. So come on girls… make the most of some ME time.”
To attend you need to register at www.meadowhall.co.uk/ladiesnight.