The run-up to Sheffield Food Festival 2012 began this week with the launch of a new website – and an invitation to everyone to get involved.
A key feature of the site is Your Festival: a section featuring stories, recipes and photos contributed by members of the public.
Visitors are also asked to nominate their ‘unsung food heroes.’
“That doesn’t mean the great chefs and local producers who we’re all aware of, it means the real unsung heroes: the school dinner ladies, the meals on wheels staff, or the people cooking in hostels and shelters,” says Niki Baker, head of festival partner Eat Sheffield.
“This is a chance to gain some well-deserved appreciation for people who might otherwise go unrecognised for their commitment.”
The best entries will be featured in the Sheffield Telegraph.
The website will be continually updated in the run-up to the free, three-day festival on September 14-16.
There are pages giving a taste of treats in store, from an artisan food market to chef demonstrations, pop-up restaurants, foodie masterclasses and family fun. More attractions and special offers will be added as details are finalised.
The festival, which began in 2010, celebrates Sheffield as a vibrant food destination. It is organised by Hallam University’s Sheffield Business School in partnership with the city council.
Last year’s event attracted an additional 45,000 people to the city centre. Organisers hope to build on that this year, showcasing Sheffield’s heritage, culture and diversity while also supporting and promoting the local food industry.