Sheffield route delay as 2014 Tour is launched

The 2013 Tour de France
The 2013 Tour de France
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The 2014 Tour de France was officially launched in Paris yesterday (Wednesday) - but the exact route through Sheffield will not be confirmed until next March.

The delay is thought to be due to efforts to make sure roads are kept clear for ambulances using the Northern General Hospital.

It is known that cyclists will come into Sheffield from the Peak District the route on July 6 via Bradfield, Worrall, Oughtibridge and Grenoside and will reach Leppings Lane. They could then skirt Kelham Island on their way to Wincobank before finishing at the Arena.

Yesterday’s ceremony was a chance to showcase the whole Yorkshire stage to the rest of the world.

Gary Verity, chief executive of Welcome to Yorkshire, said the route of the Grand Départ will have permanent signs so it can be followed by cyclists and motorists for years to come. It is also hoped to attract more international cycle races to Yorkshire.

The launch coincided with a meeting of Sheffield businesses about using the publicity to attract investment. It has been estimated that Sheffield will receive £5m of marketing exposure on the back of a worldwide TV audience of 3.5bn.

The Peak Park Authority is keen to raise its profile. Chair Tony Favell said: “We’ll be working flat out to give a huge welcome to spectators. We have one of the most spectacular climbs, at Holme Moss.”