SHEFFIELD indie soulsters Hey Sholay are off to Serbia to play at the Exit festival after winning a vote of NME readers.
The band won the prestigious competition after being voted for by the public on NME.com, beating hundreds of hopefuls from across the UK.
The five-piece have been together for more than two years and guitarist Laurie Leigh Allport describes their sound as “music to cook un-pierced microwave meals to”. Their Exit appearance follows the Arctic Monkeys’ appearance at the festival last year.
Allport said: “We’re lucky to be playing such an event. You know Serbia produces 95 per cent of the world’s raspberries?”
Hey Sholay are something of a cult in Sheffield, with a strong, loyal local following. Their debut single, No frills, All thrills, launches on July 27 in Sheffield. The A-side to the single, Dreamboat, was produced by Dave Sanderson (OF 2Fly Studios) and its B side, The Bears The Clocks The Bees was produced by Ian Davenport, who has also produced some of Radiohead’s material.
To mark their recent successes Hey Sholay play at the S1 Art Space on Friday. The event will feature visual art and support from other Sheffield acts. Hey Sholay will also be playing Tramlines festival on July 23, 24 and 25.
Hey Sholay will be playing at Novi Sad, Serbia, on Saturday, July 9.