Tourism in Yorkshire is creating an unprecedented number of jobs - but Sheffield is missing out, according to the latest figures.
While some parts of North and West Yorkshire saw the number of people employed in tourism increase by almost 40% over two years, Sheffield saw a fall of 2%.
It came 18th in a table of 21 local authorities in statistics produced by Deloitte for national tourism body VisitBritain. Calderdale and Craven were at the top, Rotherham and Hull at the bottom.
The overall positive picture for Yorkshire comes as the region prepares to stage the Tour de France Grand Départ next summer.
Sheffield aims to capitalise by attracting visitors from around the world as the race passes through the city on Sunday, July 6.
The council is allocating £900,000 to host the event, including a staging fee and marketing, in the belief that it will generate £15m in direct and indirect revenue to local economy and raise the profile of the city.