Shoppers in Sheffield are being encouraged to recycle their Christmas cards and wrapping paper.
The Sainsbury’s supermarket in Wadsley Bridge is running a card collection until Tuesday, January 13.
The collected cards will be recycled by Sainsbury’s and used to make a donation to the Forest Stewardship Council.
Chris Addleton, store manager, said: “It’s a great way to continue that goodwill feeling and ensure your cards are put to positive use.”
Rosie Teasdale, deputy director of FSC UK, said: “Sainsbury’s Wadsley Bridge donation provides essential support for our education and awareness-raising work.
“Recycling paper results in less waste going to landfill and it’s helping to give future generations the gift of healthy forests.”