Sheffield Wednesday fans online have hit back at the club after the Hillsborough hierarchy revealed the matchday ticket pricing structure for the forthcoming season.
A seat on the Kop for a Category A game this season will set Wednesday fans back £42 if they are non-members, while that rises to £49 for a seat in the South Stand. There is a £5 discount for members.
With supporters eagerly looking forward to the new campaign following a spate of new signings, to watch the Owls against Bristol City on the opening day, August 8, fans will be forking out £39 on the Kop, £42 on the North Stand and Grandstand and £46 on the South Stand. Again there is a £5 discount for members.
Fans vented their anger on twitter after the club's official website offered the pricing guide for the new season.
Here is a selection of views:
@frain_will: Just seen the prices to watch Wednesday next season, absolutely disgusting.. in what way is football a working class game anymore.
@CraigoBuzz: I wonder how many season tickets #swfc have sold because that'll be pretty much the average attendance next season
@WaddlesLeftFoot: The most concerning thing is its future fans who's parents can't afford that will suffer most and in turn the future of OUR club. #swfc
@ryebeena: Marquee signings would mean ticket prices have to increase, but not sure we've had enough yet to warrant that hike! #swfc
@Duffy1867: I understand the Chansiri approach and the constraints of FFP but I really can't see Sheffield folk being able to afford those prices #swfc
@YahYah_Gunn: Shame really, I used to quite enjoy going to watch #swfc play. I'll have to spend the money saved on match day tickets on a new armchair.
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@therealowlstom: A generation has just been cut adrift thanks to those prices. #swfc #swfcfollow #WAWAW
@seandyson92: Chansiri needs to think about these ticket prices, as they are laughable and ridiculous. Thought he wanted fans behind the team? #SWFC