From world class music to world class wine at Sheffield drinks shop

John Mitchell (r), of Mitchells Wine, with brand ambassador Fran O'Neill, with the new range of wine from Italian tenor Andrea Bocelli, which is the first place in Sheffield to stock this range.

Drinks crafted by the family of legendary classical Italian tenor Andrea Bocelli are now on sale in Sheffield for the first time.

Mitchells Wine Merchants in Meadowhead is exclusively stocking a selection of the authentic Italian wines, including a dry sparkling prosecco with subtle flower and fruit aromas.

And the owners say the brand is about much more than just its celebrity name.

“I think we are all of us on a stage when we are selling something and it’s a great story”, said Mitchells owner John Mitchell, who recently branched out with a micro-brewery.

“The business has been going for generations - they haven’t abused his stardom.”

Andrea’s talents were discovered in a piano bar in 1995 - but his family’s winemaking dates back 180 years to the early 1700s when distant relatives planted their virst wines in Lajatico, Tuscany.

Andrea and Alberto were born in the Tuscany countryside close to the vineyards and grew up with their grandfather and father producing wine.

Bocelli wines are made with hand-harvested grapes indigenous to the Veneto region of Italy and Alberto is a master winemaker.

Their vineyards are farmed without irrigation, pesticides or chemicals - while the fruits of them have earned acclaim in their own right, with the unique weather climate of Tuscany and the geography credited for its flavour.

As well as the popular prosecco, family-run Mitchells - which itself has been going for 80 years - is stocking a sparkling rose, red and white from the Bocelli 1931 Wine Collection, with a price range from £9.99 to £45.

John added: “They say pinot grigio is a slurpy, girly drink but this is on another level - it is a lot more intense with a lot more to it.

“The prosecco at £9.99 is worth paying a couple more quid for than the cheap stuff as well.”

Mitchells is holding a tasting of the Bocelli wines on April 20 from 6.45pm.

Enjoy a talk and tasting from Fran O’Neill, the UK brand manager of Bocelli Wines, learn about Bocelli’s story, passion and fabulous family history.

Tickets cost £15 and include nibbles, beer tasting and a tour of the brewery.

Call 0114 2740311 to book.

See Profile magazine in this week’s Telegraph for a competition to win champagne and wine.